The Georgia Association of Promotional Products Professionals, better known as GAPPP, is a not-for-profit regional association formed to promote the highest level of promotional product standards to our members and to provide a fun, positive environment for professional growth and development with education and support.

GAPPP had a very informal beginning in the early 1960’s as the Advertising Specialty Association of Atlanta. Membership was only open to Distributors. In the mid 70’s, we opened membership to suppliers’ reps, who have become an important part of our organization. In 1979, we were named National Association of the Year and recognized by The Counselor.

In the late 1990’s, the Specialty Advertising Association International changed its name to the Promotional Products Association International. Under the leadership of Lisa Bibb, the SAAGA Board decided to change the name of the Georgia association in 1999. The purpose of the change to Georgia Association of Promotional Products Professionals was to place our association in alignment with the international association, to reflect the changed nature of our industry, and to emphasize the professionalism of our members.

Our annual signature event, GAPPP University (then called ESP), began in 1975. Suppliers and hundreds of salespeople join together each year for a full day of education whereby ten suppliers present 20 minutes sessions showcasing case studies of their products. The ten suppliers are chosen by the membership and change each year. The following day is large traditional tradeshow representing hundreds of suppliers – GAPPP Expo. In 2010, GAPPP members will be able to bring their end-users to highlight the year’s newest products and services.

If you are an employee of a supplier or a distributor in the promotional products industry, we invite you to join us and become a part of an organization with over 200 members committed to the promotional products industry and its growth.

To read more about our history, click below.

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